Betmarkets is turning sports betting into an investment by developing a sports betting-based social investment platform. There, you can find a list of proven betting experts you can invest in, both algorithms and humans, with profiles to suit all preferences and pockets. Every time one expert places a bet, that same bet is automatically replicated in your account - imagine investing in a hedge fund, but through sports betting.
Sports betting is a market where the vast majority of people take their decisions based on personal preferences rather than information. Given this inefficiency, there are returns to be made by those who are able to gain an edge against the market. We aim towards making sports betting an alternative investment where one can obtain higher returns, while experiencing a lower volatility, than the ones exhibited by the S&P500.